Why Mobile is the way to go in Sales Training

Let’s face it — traditional forms of sales training are boring. And ineffective.

Training managers know that training sales employees is tough. In the fast-paced business world of today, information is changing overnight. The sales trainer and the salesperson have to be constantly aware of the dynamics of the product, the company they represent, it's the overall economic and business landscape. Bringing in all the salespeople once a year to be updated and motivated is not economically feasible, and doesn’t work.

Larger companies are often widely dispersed on a global basis, making it nearly impossible to have information through the organization without time lags and unexplained misinformation.

Just as data is being amended on a daily basis, new staff members are being onboarded faster than ever. One of the rudimentary goals of a company would be to keep processes lean. Instead of having to increase the number of training managers, mobile training could help as a more efficient way to onboard employees. It is certainly more profitable.

A multitude of companies, large and small, are taking advantage of the convenience and cost savings that mobile learning apps offer. Here is why you should too.

Learning beyond borders

Let’s say your company has several thousand salespeople and you're responsible for their training and ultimately their success. Can you imagine the logistical nightmare, not to mention the huge expense of having them gather in one place to upgrade their training? That’s how it used to be done, but now there are training programs that transcend the boundaries of time and space. As much as some like to discredit the internet for perpetuating a lack of personal touch, it is an amazing platform that has made the limitations of time and space a thing of the past. Moving your sales training online makes it easy to onboard new employees with the pre-curated training programs, and it also allows for current employees to have the capability to refer back tothe training whenever they need a reminder. Most employees would not be able to memorize so much information besides keeping up with all the changes that management makes.

Saves you time and money

Training salespeople can be a difficult task because of the many diverse situations that a new salesperson may have; therefore, it would be impossible to train each salesperson on a one-on-one basis. Besides that, trainers only have a certain amount of time, think of how long it would take, and the expense would be prohibitive. Sales training has to take advantage of today’s mobile learning programs. At Gnowbe, e-learning courses are curated for sales training on the go, and there is no longer an excuse for any employee to miss out on a training session. Mobile learning saves time and money, and vastly increases the efficiency of sales training.

Interactive and engaging

One of the biggest pitfalls of traditional training has to be the monotone voice of the instructor synchronized with a myriad of uninspiring decks of PowerPoint slides. Before mobile learning, we thought class participation and group discussions were the best we could do to get learners engaged. Not anymore . . . now there’s the mobile format. Each training program allows you to add responses, quizzes, quotes, and videos between sessions to help keep the learner’s interest focused and inspired. Learners are encouraged to share their responses in a group which allows for everyone to learn from the observations of one another.

Track learner’s performance

Program curators can keep track of the reflections and scores of the learners to get a better understanding of their performance. A learner’s engagement can be tracked by looking at how many sessions have been taken, their responses, and how they performed on the quizzes. This information is reflected on a dashboard that is updated in real time. Gone are the days when trainers worried about what to do with the ones who sit at the back of the classroom trying to get some sleep.

Going digital is amazing. The age of technology is the new generation of learning. Gnowbe understands your training needs and what your employees need to be successful. The combination of quality content with awesome user experience creates an environment of positive attitudes, accomplishment, and success. To find out more about Gnowbe, please try our basic curator courses today-- for free. This is the training tool you won’t believe.

Visit us at www.gnowbe.com to find out more.